A buyer's agent is a licensed real estate professional who represents the interests of the buyer in a real estate transaction. They are hired by the buyer to help them find the right property, negotiate the purchase price and terms, and guide them through the entire process of buying a home or other real estate property.

The role of a buyer's agent is to provide expert advice, market knowledge, and advocacy to the buyer. They will take into account the buyer's needs, budget, and preferences and use their resources to find properties that match these criteria. They will also conduct research and gather information on properties of interest, schedule tours, and help the buyer make an offer and negotiate with the seller or their agent.

Overall, the main goal of a buyer's agent is to protect the buyer's interests and help them purchase the property they want at the best possible price and terms.

Ultimately most people find that a strict “buyer’s agent” isn’t the best all-around real estate agent because experience on both sides of a transaction is needed to be an excellent asset to a client, but the ROLE of a buyer’s agent is a critical one for any agent to understand and perform well.